iMax?s Market Intelligence Reports and Professional CMA Software are specifically designed to provide you with unparalleled market data and customized reporting to be used in listing and marketing presentations to differentiate your expertise and support your pricing recommendations. They also serve as an invaluable resource in measuring, communicating and advertising your office?s market share and successes.

iMax?s Market Intelligence Suite includes more than 15 reports and trend charts, available 24/7/365, customizable to include your personal branding and downloadable for use in multi-media or print presentations. Reports and trend charts available include:

• Market Trends (inventory, actives, under agreements, and sales)
• Price Bands (inventory, actives, under agreements, and sales)
• Absorption Reports (by towns, property type, price, by month and date range)
• Market Share and Agent Productivity
• Charts
• Median sale price
• Units sold
• Absorption rate percentage
• Price variance (by dollar amount and by percentage)
• Days on market: Active, Under Agreement, Sold
• Sale price to list price

And it doesn?t end there. There?s our easy to use, all-inclusive Comparative Market Analysis (CMA) and Listing Presentation software which allows you to create professional, comprehensive CMAs for your personal listings with:

• Integrated mapping using Google Maps of the CMA's subject property and all identified ?comps?
• All MLS photos and the ability to add additional images
• Complete CMA editing and adjustment features just like appraisers use
• Auto updating of property statuses from Active to Under Agreement, Sold, Cancelled or Withdrawn
• CMAs may be archived, emailed or printed
• Additional printed options for your listing presentation includes resumes, marketing services, marketing plans, principles of pricing, editable seller proceeds, RE/MAX specific marketing pages

And, iMax?s professional CMA software allows you the option of printing out just the comparison property information to use on drive-bys.